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A special morale boosting campaign (

30 nov 2005 - Source:

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Prior to the massive Champions League group stage return leg PSV-Fenerbahçe in the Eindhoven Philips Stadium next Tuesday night, a special campaign to boost the atmosphere will be organized. The match programme, called PSV Flits, will be produced in such a format that it can be unfolded. Collector’s itemPSV have thought up this morale boosting campaign to give massive support to the team on this crucial European night. Next Tuesday’s issue of the PSV Flits will have the article and information on one side, while on the other side a large red or white square is to be seen. Everybody is requested to raise the unfolded PSV Flits match programme the moment the players enter the pitch. All the stands – the stadium will be filled to capacity- will then by red and white squares. The crowd is requested to keep the match programmes up in the air, until the UEFA Champions League hymn has been played. It will present a great spectacle on TV as well and it is the first time such a campaign will be launched in the Philips Stadium in front of a sell-out crowd. Moreover: this special PSV Flits issue will be a fine collector’s item.